MASTERING THE INTERSECTIONS: CRM, ITSM, CX & AI IN THE ENTERPRISE ERA
Why execution—not technology—is determining who wins
As we enter one of the most iconic weeks in golf, I’m reminded of something simple: the difference between amateurs and professionals isn’t just talent—it’s consistency at the moments that matter. The best golfers don’t win because of one perfect swing. They win because they manage every transition—every lie, every condition, every decision—with precision.
Enterprise transformation is no different.